I know you landed here for a reason, because you know that using stories can help you get the results you want and you're not using yours to their fullest potential...well that's exactly where My Story Wizard comes in!
The My Story Wizard toolkit will break down for you, step-by-step, how to unlock the door to find and use those stories in a way that gets you more sales. Your stories will make your message and business stand out, grab the attention of your dream customers and build your brand.
The biggest myth that people have about writing stories is that you need to be a natural born storyteller, to be some sort of literary genius to affect people with your stories and it’s just not true.
For the stories you use in business and marketing you don’t need imagination or creativity. You don’t need to be William Shakespeare, or JK Rowling or Charles Dickens.
The most important thing you need to have to write stories that have an impact is an understanding of your target customer… you need to know four things to connect with them:
- Their problem
- Their pain
- Their desire; and
- Their objections
We are living in a time when reality TV has never been bigger, and people want to see the real you. People don’t want to be sold to by slick, polished, salesmen, they want to see vulnerability and authenticity and that’s why your OWN stories are so powerful.
Does that make sense!?